A Little on the Wild Side: Eaton’s Prestige Fashion Advertising Published in the Montreal Gazette, 1952-1972

Type of resource
Authors/collaborators
Title
A Little on the Wild Side: Eaton’s Prestige Fashion Advertising Published in the Montreal Gazette, 1952-1972
Abstract
Beginning in the 1950s, a team of three artists working for Eaton’s of Montreal developed an innovative new style of fashion illustration which would quickly attract the attention of the design art world and continue to captivate it for more than twenty years. The prestige fashion ads, which Eugenie Groh, Jack Parker and Georgine Strathy created for The Gazette, received international acclaim, both for their unusual design and their complex use of colour.
Book Title
Fashion: A Canadian Perspective
Place
Toronto, ON
Publisher
University of Toronto Press
Date
2004
Pages
339-363
Language
en
Citation
Bosnitch, Katherine. “A Little on the Wild Side: Eaton’s Prestige Fashion Advertising Published in the Montreal Gazette, 1952-1972.” In Fashion: A Canadian Perspective, edited by Alexandra Palmer, 339–363. Toronto, ON: University of Toronto Press, 2004.
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