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Food Marketing on Children's Television in Two Different Policy Environments
Type of resource | |
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Authors/collaborators |
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Title |
Food Marketing on Children's Television in Two Different Policy Environments
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Abstract |
The authors examine the difference in exposure to food marketing on television between English-speaking children in Ontario and French-speaking and English-speaking children in Quebec. They found that each group is influenced by different provincial advertising policies and regulations, but the English Quebec children are caught in the middle because they watch not only Quebec programs (with much stricter advertising regulations geared towards children) but also English-language programs (and advertisements) from stations outside Quebec.
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Publication |
International Journal of Pediatric Obesity
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Volume |
Vol. 6
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Issue |
no. 2, part 2
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Pages |
433-441
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Date |
June 2011
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Language |
en
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Citation |
Potvin Kent, Monique, Lise Dubois, and Alissa Wanless. “Food Marketing on Children’s Television in Two Different Policy Environments.” International Journal of Pediatric Obesity Vol. 6, no. 2, part 2 (June 2011): 433–441.
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