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Ethnicity as a Factor Influencing Use of Financial Services
| Type of resource | |
|---|---|
| Authors/collaborators |
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| Title |
Ethnicity as a Factor Influencing Use of Financial Services
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| Abstract |
Using an index of English-French Canadian ethnicity developed on the basis of language use in various social communication situations, the authors investigate the relationship between ethnicity and use (ownership) of several financial services. A significant result is found in all cases even after removing the effects of income, family life cycle and size.
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| Publication |
International Journal of Bank Marketing
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| Volume |
Vol. 9
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| Issue |
no. 4
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| Pages |
10-16
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| Date |
1991
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| Language |
en
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| Citation |
Joy, Annamma, Kim Chanlon, and Michel Laroche. “Ethnicity as a Factor Influencing Use of Financial Services.” International Journal of Bank Marketing Vol. 9, no. 4 (1991): 10–16.
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