Evaluational Reactions to Spoken French and English in Montreal: Does Mother Tongue Really Matter?

Type of resource
Author/collaborator
Title
Evaluational Reactions to Spoken French and English in Montreal: Does Mother Tongue Really Matter?
Abstract
Montreal became famous in socio-psychological and sociolinguistic circles in the 1960s when a group of researchers (Lambert, Hodgson, Gardner, and Fillenbaum) invented a new methodology to measure speech evaluations indirectly. They came up with an innovative technique, called "matched guise", which allows researchers to access subjects' reactions without asking for their opinions directly or doing extensive field work. In 2004, the author undertook another matched guise study of the evaluational reactions of Montrealers which adds new aspects to the original methodological design in order to test some of its limits. The fundamental methodological difference was to include members of different language groups (French and English) in a representative sample of the population of Montreal so that multivariate analysis could determine the extent to which belonging to a specific linguistic group could actually account for reactions to spoken language.
Publication
Canadian Journal of Linguistics/Revue canadienne de linguistique
Volume
Vol. 59
Issue
no. 1
Pages
3-23
Date
March 2014
Language
en
Citation
Laur, Elke. “Evaluational Reactions to Spoken French and English in Montreal: Does Mother Tongue Really Matter?” Canadian Journal of Linguistics/Revue canadienne de linguistique Vol. 59, no. 1 (March 2014): 3–23.
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